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Paolo Brandoli avatar image
Paolo Brandoli asked

A/B testing for app description/multimedia

Hello, I would like to suggest the introduction of A/B testing for app descriptions and multimedia. For instance, when a developer uploads an APK he could setup two different descriptions, with different screenshots and icons. Amazon will display the first description and images to one set of users and the second description to the remaining users. Then the developer selects the one that has the best ROI (or Amazon could select the best one automatically based on historical data)
amazon appstoreshowcase
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Sachin@Amazon avatar image
Sachin@Amazon answered
Hi Paolo, Thank you for your suggestion. We have collected your feedback/suggestion and will forward it to the concerned team.
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