Offering infant sizes would open a window of opportunity to a large and currently unserved audience. A suggestion would be to initially offer the best selling sizes, Newborn, 3 months, 6 Months and 9 Months on a trial basis and once they are proven to sell well, as I believe they would, the line could be expanded to 12, 18 & 24 Months. Also, the color selection for infants is minimal, keeping inventory needs low. Our suggestion would be blue, pink, yellow and white only. These would be snap up body suits (onesies) as shown in the attachment. Infant bodysuits sell very well. baby-bodysuit.jpg
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