question

Shah Aagam asked Aug 18, '13

How are Ad Requests counted in Amazon Ads API

As the offer of Amazon Mobile Ads API is approaching, so I wanted to confirm that in the competition 500 Ad requests are required every week.So how is the Ad Request counted, I mean that by clicking that ad is the Ad Request counted or by refreshing the Ad is the Ad request counted?? Thanks -Aagam Shah

mobile ads

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Sujoy@Amazon answered Aug 19, '13

Hi Aagamshah, If you are implementing ads for the free Kindle promotion note that we are only requiring requests (refreshing the ad as you mentioned), not impressions, so you will still qualify.

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Shah Aagam answered Aug 24, '13

Thanks for the reply... BTW if I refresh the ad and if same ad results than is that ad counted as new AdRequest?? And another question- How to check the number of AdRequest that the app has received?? -Aagam Shah

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lpixel answered Aug 24, '13

Shah, you can see how many requests your app has made for Amazon ads by signing into the developer portal at https://developer.amazon.com/welcome.html. Once there, click on Reporting. Then in the submenu select Mobile Ads Performance (direct link: https://developer.amazon.com/ma/rp/adperformance.html). Scroll to the bottom and you will see how many requests the app has made and how many impressions resulted. Since this promo is based on requests, not impressions or clicks, it should not matter what ads are returned if any at all. Amazon currently has a lower fillrate whereby less than half of all requests will result in an ad.

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Shah Aagam answered Aug 25, '13

If I load the ad repeatedly ,I mean if I load the new ad in less than 30 seconds than the app will not further load adsin future or it will load ad after 60seconds???

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lpixel answered Aug 25, '13

Amazon's ad service does not support automatic refreshing, you must do that manually within your code via a timer, view change, etc. For example, if you set up a timer to refresh the ad every 45 to 60 seconds, Amazon will attempt to get a new ad every time (but may be unable to get a new ad each time depending on availability). You have to wait at least 30 seconds before refreshing the ad; Amazon recommends at least 45 seconds between each refresh. Amazon's service limits you to a minimum of 30 seconds between each refresh--if you attempt to get new ads faster it will return an error notice telling you to wait. If an ad is requested but can't be filled, you likewise must wait at least 30 seconds before trying again.

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Sujoy@Amazon answered Aug 26, '13

Thanks Ipixel for knowledge sharing. @Shah, Here is the official statement regarding the interval of ad reloads : https://developer.amazon.com/sdk/mobileads/understanding-api.html#Ad%20Reload%20Rate I would recommend you below link to go through, we have recently created this blog on Mobile Ads promotion for better clarity. https://developer.amazon.com/post/TxBM14BX7IUYC/Webinar-Replay-How-to-Integrate-Amazon-Mobile-Ads-and-Lift-Your-App-Revenues.html

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newuser-940fbe3b-1ec3-4da3-84f1-be2800fd192b answered Jul 7, '19

Thanks for putting in much effort for this information.....Thanks again for this info

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newuser-9d74a3e1-5f1c-4cad-aeb3-5af451ec69f0 answered Jul 7, '19

thank you very much @lpixel for sharing information, I was also looking for that answer. -coffee

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